Prof Philip Kotler dan Prof Basu Swastha Peletak Dasar Ilmu Marketing Ikang Fawzi & Marissa Haque

Prof Philip Kotler dan Prof Basu Swastha Peletak Dasar Ilmu Marketing Ikang Fawzi & Marissa Haque
Prof Philip Kotler dan Prof Basu Swastha Peletak Dasar Ilmu Marketing Ikang Fawzi & Marissa Haque

Presiden SBY dan Ikang Fawzi Suami Marissa Haque di Istana Negara

Presiden SBY dan Ikang Fawzi Suami Marissa Haque di Istana Negara
Presiden SBY dan Ikang Fawzi Suami Marissa Haque di Istana Negara

Rabu, 13 Oktober 2010

Think Big to be Big: Coca Cola, FB, dan Apple dalam Marketing Management

think big to be big



*Coca Cola was invented in a backyard.

*Facebook started in a dorm room.

*Apple started in a garage.

Sumber dari: http://stillisms.com/page/2/

In order to be the best you have to think like the best.  If you are small you have to think big.  As an individual and a company.   The great thing is that the internet has really leveled the playing field, to a certain degree.  Reach is no longer so much of a roadblock as it used to be.  If you can establish a great online presence than you are on your way to great things.  Small organizations may not have the resources that large organizations have, but they also don’t have the red tape and processes that hold many large organizations back.  They have the ability to be nimble and change more rapidly with the industry and with their consumers.  Use your assets and don’t let yourself get stuck in the mind set of “this is who I am”, start thinking and acting like “this is who I want to be”.

 

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